About

brett
ryckman

Brett Ryckman is a seasoned technology executive and entrepreneur with over two decades of experience in digital product development. He has led teams at leading companies like Netflix and Amazon and founded two successful software startups.

Proven Track Record: Brett has driven success across consumer products, B2B2C SaaS, and emerging technologies, including AI, Web 3.0, and IoT.

Global Impact: He is passionate about building products that make a meaningful, positive impact on the world.

Pioneering Innovator: Brett founded an early SaaS CRM platform that reached over 3 million end-users and was recognized by Inc. Magazine as one of the fastest-growing companies in America (#148).

Industry Leadership: He has built and led high-performing teams at Netflix, Amazon, Twitter, and ServiceNow, delivering products used by hundreds of millions worldwide.

Recognition & Expertise: Brett is a Business Journal 40 Under 40 Hall of Famer and a transformation catalyst known for turning products into world-class offerings, driving strategic clarity, and elevating team performance to new heights.

Email meLinkedIn
Twitter  2022

Sr. Director, Product Design

servicenow   2020-2021

Sr. Director, Digital UX

AMAZON    2018-2020

Head of Design, Goodreads

netflix    2015-2018

Head of Design, DVD

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approach

I love design. I am a servant to it. It has the power to transform companies, industries, and even societies. I believe everything should be designed with people at heart with a strong focus on experience. Building and managing high-performing design teams is my mission.

I am a player-coach who enjoys building and managing high-performance design and product teams.

Design strategy

Before a pixel hits the screen, start with a solid understanding of the customer and business needs, then craft solutions to exceed those needs.

Thrive on challenges

I thrive on challenges and delivering results. Over the past decade, I have led 4 major redesigns and founded 2 successful start-ups.

Details matter

I obsess over the details and execution. The end is where details matter most. I push others to raise the bar while ensuring we ship experiences.

Teamwork

Teamwork is key to my process and I invest in building strong cross-functional partnerships and value collaboration and communication.

Develop the best

Help train and push my team to get better in their craft and constantly be growing. Nurture and develop leaders.

Open feedback

Create a healthy environment of open and candid feedback for the team and myself. Build a culture of always pushing each other to do their best.